The World of Alter/Ego

See new bags and behind-the-scenes moments from our Alter/Ego story.

Have a Wasty Holiday

Lola Tung resolves to reimagine waste with a crafty creature called Wasty in our holiday campaign—a magical Coachtopia origin story.

Meet Wasty

A loveable, crafty creature, made with Coach waste and not too shy to strike a pose (or five).

The making of our holiday campaign

Learn how the problem of holiday waste inspired the story of Wasty and Lola.

Meet Lola

The star of our holiday campaign shares her thoughts on building a better future with Coachtopia—and models key looks from the film.

Welcome to Coachtopia

Step inside a world of circular craft, powered by community, building towards a better future for our planet.

Inside our launch campaign

Meet our Coachtopian community of designers, activists and makers.

It's an Upcrushed world

Dive into a landscape inspired by our Upcrushed Leather—an innovative Upcrafted material made by crushing together leather cutting room scraps.

Coachtopia at the Met Gala 2023

How Maya Penn and Gabriella Karefa-Johnson took waste to the red carpet in custom Coachtopia looks.

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